Tuesday 12 March 2013

Evaluation question 3 - How effective is the combination of your main products and ancillary text?


Question 2 - how did you use media technologies in the construction and research planning and evaluating stages?

 
 Question 2 - how did you use media technologies in the construction and research planning and evaluating stages?
 

Research and planning - in other to portray a correct representation of the artist I intended to create I needed to familiarize myself with the conventional artist representation. At this, the Internet was very useful as I was able to connect my self with broad platforms of information. With the use of Google I was able to search for information I needed such as pictures of the artist and how the audience feel they should be represented. I also used Wikipedia while trying to find the definition of certain genre however this wasn’t always useful as at certain times the information given were invalid or out of date. YouTube was also useful as I was able to browse lots of music video and decide what music we would like to do. it was further useful in later research of artist representation and music videos conventions. However YouTube being so broad as its downside as it is easy to get distracted with irrelevant videos.
 
The use of Word was also important as doing tasks such as writing a script for things like these or writing ideas for music videos. These tasks were made easy compared to writing on paper, which I could easily loose. However working on word had its limitation, as I felt limited in making my ideas more extended. Also gathering information can sometimes be quite boring if presented on things like word or PowerPoint however the use of Prezi and Scribd allowed my research presentation to be more interesting. Also delivering my research and planning was made easy with the use of my blog which became like a personal diary to me. However like every diary I’ve tried keeping it can sometimes be hard to keep up to date and other days problems with internet connection meant that I would be unable to upload my work. Luckily I have an iPod which I could download the blogger app on therefore I’m able to upload my blog on the go
 
Means of communicating with other group member we used mobile devices which was quick and easy. Social network site could also have been another option however we steered away from that so not to get easily distracted. Mobile phones were also useful in getting digitals stills ad evidence for our filming.
 
Production – During the production process we used the HDV camera for the first time. this was brilliant in getting clear shots however using this e were unable to playback so sometimes it was guess work whether we got the right shot or not. We also make use of handy cams for free hands shots. And although it was useful the quality of the shots we got was sometimes limited. The tripod was also an important aspect in filming as we could get really steady shots rather than bad shaky shots although the tripod was very useful it had its disadvantages by being in the background in most of the good shots we got. While editing the Macs were really useful. We used final cut which we used last year and compared to programs like I movie it allowed more flexibility. We also used I movie for things like making focus putting together focus group we also used I movie as well as quick time player for making onscreen filming of our editing process.
 
Evaluation – evaluation process required gathering information and analyzing it. One way this was made easy was through the use of a website called survey monkey.
The use of technology was a very important aspect in my advanced portfolio production

Monday 11 March 2013

Friday 15 February 2013

Home page


Home page

Analysis of my webpage

Navigation –The website is really aesy to navigate around as the buttons are ta the to therefore is is easily accessible to the audience.
Primary Target Audience - psychographic target audience segmentation identifies our primary target audience as reformers the website is very simple and isn't glorified by fashion which highlights the fact about the audience being simplistic and also unfazed by status. 
Landing Pages - the landing pages of all the links have the same mode address as the front page.
Splash Page – I didn’t include a splash page this allows the audience to focus more on the artist.
Banner- as we are an independent artist there is no banner at the top of our page and this also maintains the focus of the audience on the band members.
Sky Scraper- we didn’t include any adverts here either this centralizes the music of the artist. 
Body Copy – adapting a simplistic synergy the writing is also very simple and pain. This is attractive to our audience because nothing is really over exaggerated but plain and simple it makes them seem more professional. The webpage is also dominated with information about the band and not much about the artist, which focuses the idea that the music is the product that we would like to sell.
The Hero Shot- the hero shot of the band is simply the logo, which is their name and also the cover of the album cover. 

Jump Pages- there are no jump pages on the sites which aim to advertise any other company which further reinforce the ideas of the independence of the band. 
Button- the button on the pages are very easy to find sitting at the top and very self explanatory therefore its really easy for the audience to navigate around the website. 
Prominence- generally prominence isn't used however the use of the title and the image in the middle allows prominence because it draws the audience attention to the name of the band and the album cover. 
Use Of Fonts- the website uses very similar conventions of text plain simple times new roman which is recognizable by everyone. 
Genre And Web Page- the use of iconography allows the audience to easily identify the genre of the band as being indie alternative. 
Use Of Color- the colors are very synergistic and enforce the genre of the bands. I maintained the color across all platforms of our product.

White Space- the website as a lot of white space which makes the website easy to navigate and also less clustered. 
Mode Of Address- the media text is very simple which speaks a simplistic message to its audience.